There's no doubt about it, the usefulness of meta tags optimization is definately in question these days. Many SEO professionals have discounted the importance of meta tags significantly, especially for Google, while others still say its a worthwhile process for the good number of meta tag oriented search engines still in existance, and for the small role they play in Yahoo! and MSN optimization.

Because people place so little faith in meta tags these days, its quite common to see the same meta description repeated throughout a site. Search engines like Yahoo! And MSN still check meta tags however, so its worthwhile taking some extra time to make sure your meta tag description and keywords, reflect the content on each individual page in the most accurate way possible.

Make sure the keywords that appear within your meta tags are at the front of your tag, keyword prominence may give that extra boost.